How do I activate my RuneScape code?

Thanks for purchasing a RuneScape code from Fanatical

New players

1. Visit RuneScape.com and create a new account, and create a character. 
   https://account.runescape.com/en-GB/game/begin-your-adventure
   
   
   
   
2. Follow the account creation process and download the Jagex Installer program to your PC
   
   
   
3. Run the downloaded program and install the Jagex Installer program.
4. Run the Jagex Installer program and log into the account you created at Step #1.
5. From within the Jagex Installer, choose to Install RuneScape.  (7Gb) 
6. Choose to Play the game. 
7. Visit https://account.runescape.com/en-GB/selectAccount to redeem your RuneScape code. 

Existing Players

1. Login to your RuneScape account. 
2. Redeem your code via the code redemption system on runescape.com
3. Where are the rewards added? 

Where are the rewards added?